Rapid sales for new Dubai apartments as 50% sell out in just three weeks

Zimaya Properties has launched Lawncrest, a Dh185 million residential project in Dubai Production City, after selling half of the available units within 21 days of its release. The ten-storey building comprises 183 units and marks the boutique developer's fifth residential undertaking in the emirate. The development consists of studio, one-bedroom, and two-bedroom apartments overlooking the Jumeirah Golf Estates. Entry-level pricing for studios begins at Dh595,000. According to the developer, four of its previous five projects are already sold out, with the company now focusing on a portfolio that includes a beachfront project on Dubai Islands and a commercial development in Arjan. Infrastructure and Interior Partnerships Lawncrest units are equipped with Teka kitchen appliances and home automation systems. The developer has also partnered with Technogym for the building's fitness facilities. Muhammad Arsalan Tabani, Director of Zimaya Properties, stated on Tuesday, 27 October, that the sales velocity for the project indicates sustained demand from both domestic residents and international investors despite wider regional economic shifts. The project is located to provide access to major Dubai transport links and commercial hubs. The developer confirmed that flexible payment plans have been implemented to attract a broader buyer demographic, ranging from first-time homeowners to portfolio investors. Future Development Pipeline The launch comes as Zimaya prepares to expand…