Rezolve AI Partners With Mashreq and Visa for AI-Driven UAE Cashback Program

Mashreq has partnered with Rezolve AI and Visa to launch a personalized "Everyday Cashback" program in the UAE, utilizing proprietary artificial intelligence to automate merchant rewards for cardholders. The platform uses real-time transaction data to deliver instant financial incentives without the need for manual coupon activation or physical vouchers. AI-Driven Transaction Processing The system is powered by Rezolve’s "BrainPowa" engine, which analyzes consumer spending patterns to match individual cardholders with relevant merchant offers. By integrating directly with the Visa network and Mashreq’s banking infrastructure, the AI identifies qualifying purchases at the point of sale. This automation removes traditional barriers to loyalty program participation, such as scanning receipts or entering promo codes. The Everyday Cashback program covers a wide range of local and international retail sectors. According to Mashreq, the objective is to provide a frictionless user experience where rewards are credited back to the customer’s account immediately following a transaction. This technical integration allows merchants to target specific demographics more accurately while…